So I was listening to the radio news the other day, and they were saying that the Toronto Maple Leafs hockey team was worried that their fan base among young people was shrinking. A representative was saying how young people are more interested these days in technology and electronics, and so the Maple Leafs were moving to embrace some of these new ways to get and keep fans.
Now, I enjoy technical jiggery-pokery just as much as the next geek. Yes, I do in fact have the Maple Leafs’ app on my iPhone. As apps go, it’s well-made, was free, and does what it’s supposed to. So yay for that. However, an iPhone or Blueberry app is not going to make me back into a Leafs fan. Yes, I used to watch all the games, I used to know who the players were, used to know where they were in the standings.
I do believe that embracing technology and electronics is a good thing, and it’s one of those chicken-soup things; whether it helps or not, at least it can’t hurt.
However, speaking strictly as an outsider, someone who doesn’t do sports, I do have a tiny suggestion for them. Maybe I’m way off the mark on this, but maybe they’d be able to attract more fans if, like, they could just try and suck less?
I mean, it’s great that the TML app now gives me game times and tv channels for every game, and instant updates on scores, and lets me read box-scores of past games, and shows me up-to-the-minute standings, and all that stuff. It’s just, I have no desire to actually tune in and watch them suck all over the ice. I don’t need instant updates on how bad they suck. And up-to-the-minute is overkill, when I can just look once a month or so, to see that yes, they’re still hovering around last place. (Ok so last night they were 2nd worst in the east, 3rd worst overall.)
So, Toronto Maple Leafs – nice iPhone app. But if you want me to actually tune in and watch, or even just care slightly, maybe try and play better hockey?
Oh and – you’re worried about young fans? I’m not young (though sometimes I act immature) and infact I’m entering middle age, but you guys haven’t won a Stanley Cup in my entire life. My generation is having children now – there’s two generations of fans who have never seen a Stanley Cup won by Toronto. Yeah. Suck less.